Weibo Reward launch Father’s Day Campaign
Weibo Reward (bonus points’ Scheme) launched a Father’s Day Campaign from 10th June to 16th June, 2013, participants were invited to create the subsequent distich for “ Ten Great Things of My Dad” and 5 granted 5 Weibo bonus points.
This campaign has attracted nearly 1,000 participants. Among all, 10 most creative distiches were selected. A virtual badge was rewarded to each winner, and it could be used together with 20 points to redeem a supermarket coupon (valued HK$100).